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Genius Rocket Microsite

Genius Rocket is a full-fledged creative revolution. They’ve assembled a vibrant creative community of close to 12,000 talented and motivated creative professionals who can generate virtually any type of creative execution a client needs – whether a video, flash ad, graphic design or copywriting. Clients develop real-life RFQ’s (requests for ) and the creatives deliver. Since they’ve cut out the overhead of traditional agencies, they can provide clients the most affordable source for these creative outputs, and creators a great new channel for real, paying assignments. Brilliant… what they didn’t have, however, was a website that clearly conveyed their objectives.

The microsite design was tackled first and required a suite of custom illustrations, followed by the application design. Working closely with their team, we were able to execute an informative (yet playful) design that catered to both audiences: creatives and clients.